Can you say “I’m backing this one up” for this bring back “Reading Rainbow campaign?” of course and I have already did my part on the contribution and you can also.
Levar Burton has begun a Kickstarter in hopes of bringing the entire Reading Rainbow collection to the interwebs. Right now, it exists as an app, but not every child has access to a tablet, so the Kickstarter is focused on a web-enabled version and a version for teachers in classrooms to use.
“Why kickstarter? It’s really come of age. It’s a legitimate fundraising tool that I have had my eye on from the very beginning. The profile of your average Kickstarter funder is exactly who we want to reach with our message. These are people, who for the most part, grew up on Reading Rainbow and they recognize the value the show played in their lives. In Kickstarter I see an opportunity to really get something done in a good way, with the help of other people who believe in what it is we do and in the future of this country. That’s pretty cool.
America has this idea of itself as the global leader that does everything right. That ideal is outmoded. It hasn’t been that way in education, where our children are concerned, in quite some time. We are offering an opportunity for others to get involved and help create this next generation of children as a generation that really can live up to its fullest potential. The best way to achieve that is through literacy. “
Of course, they’ve already surpassed the $1 million goal by about $100,000. But that doesn’t mean they couldn’t use a little more. It’s for the children.
